Changing the page admin on a LinkedIn page is possible, but there are some requirements and steps that need to be taken to do so successfully. As a business grows and evolves, it’s common that the ownership and management of key assets like a LinkedIn page may need to change hands. Whether it’s due to staffing changes, a business acquisition, or simply wanting to hand over the reins to someone new, transferring page admin rights is an important task.
In this article, we’ll walk through everything you need to know about changing the admin of a LinkedIn page, including:
- Requirements for transferring page admin rights
- Step-by-step instructions for changing the admin
- Tips for seamless transition and avoiding disruptions
- What to do if you can no longer access the current admin
- Additional considerations around assets like ad accounts
Equipped with this information, you’ll be prepared to successfully transition your LinkedIn page administration to a new owner or manager.
Requirements for Changing LinkedIn Page Admin
Before starting the process to change your LinkedIn page admin, there are a few requirements to keep in mind:
- Only current admins can transfer admin rights – The existing top-level admin must initiate the transfer to the new admin. Other editors/contributors don’t have the ability to make admin changes.
- The new admin must have a LinkedIn account – They’ll need to be signed into their LinkedIn account to receive the transfer of admin rights.
- The new admin should understand LinkedIn pages – It’s helpful if the new admin has working knowledge of LinkedIn pages so they can seamlessly manage once the transfer is complete.
- Communication is key – The current and new admin should communicate before, during, and after the transfer takes place to ensure continuity.
As long as those requirements are met, the process for changing the page admin can move forward. Keep them in mind as you prepare for the transfer.
Step-by-Step Guide to Changing Page Admin
Once you’re ready to change the LinkedIn page admin, follow these steps:
- Sign in as the current page admin – Make sure you’re signed into the LinkedIn account that is the top-level admin for the page. This is required for initiating the transfer.
- Go to the LinkedIn page – From the account dropdown menu, select “Manage pages” and then click on the relevant page to access the admin tools.
- Select page settings – In the page admin toolbar, choose “Edit page” then navigate to the “Admin roles” tab.
- Choose new admin – In the “Admin roles” section, use the dropdown menu to select the person you want to make the new page admin.
- Notify new admin – LinkedIn will send the new admin a notification informing them of the change. But it’s also good practice to communicate directly with them as well.
- Confirm transfer is complete – The new admin will need to accept the role change. Once they do, the transfer is complete.
- Remove yourself as admin – You can now remove yourself as a page admin since the new person has taken over.
Following these steps carefully is key to properly transferring page admin capabilities to the new owner. Be sure not to skip any steps along the way.
Tips for a Seamless Transition
Here are some tips for ensuring the transition from one LinkedIn page admin to another goes smoothly:
- Plan transition timing – Choose a transition time where you can overlap as admins, allowing the new person to learn from you.
- Document critical info – Passwords, schedules, guidelines and other key details should be documented for the incoming admin.
- Set up communication channels – Agree on how you’ll communicate during and after the transition takes place.
- Clarify post-transition roles – If you or others will remain editors, define the content creation process with new admin.
- Review company branding – Make sure the new admin understands branding guidelines and can maintain consistency.
- Address ad accounts – Be clear who will manage existing ad accounts or if new ones need to be created.
- Outline open initiatives – Share status of campaigns, partnerships or other active projects with the new admin.
With strong communication and planning, the LinkedIn page transition can go off without a hitch. Be proactive in setting up the new admin for success.
What If You Can’t Access the Current Admin?
There are cases where transferring admin rights isn’t possible, such as:
- The current admin account is deactivated or can’t be accessed
- The current admin is unresponsive and won’t initiate the transfer
- There are multiple admins and consensus can’t be reached
If these types of scenarios arise, there are still options:
- Keep trying to get in contact – Continue reaching out through different channels requesting the transfer.
- Petition LinkedIn for admin access – You can submit a request to LinkedIn asking for admin rights if you own the associated company.
- Start a new page – If necessary, create a brand new LinkedIn page for the company and build up followers again. Not ideal but can be needed in certain cases.
Though tricky, there are still paths forward even if the current admin can’t or won’t hand off the reins. Remain patient and persistent in order to resolve the issue.
Managing Other Assets & Accounts
Beyond just the LinkedIn page itself, there may be other assets tied to the page that also need to be transferred to the new admin:
- LinkedIn advertising accounts – Any LinkedIn ad accounts used for boosting page posts or running LinkedIn Sponsored Content campaigns.
- LinkedIn Elevate publishing privileges – Access for sharing new long-form posts on LinkedIn as an approved publisher.
- LinkedIn company page software – Third-party apps connected to the LinkedIn page for additional functionality like scheduling.
- LinkedIn Sales Navigator – Paid subscription product providing sales intelligence data on LinkedIn members and companies.
- Design assets – Logos, images, videos and other visual assets used on the LinkedIn page.
As part of the transition, document any of these additional accounts or assets and provide the new admin access where appropriate.
Conclusion
While the process requires some coordination, transferring a LinkedIn page from one admin to another is definitely achievable. The keys are allowing enough overlap time, communicating details clearly, and handling the transition methodically step-by-step. With the above guidance, you or your organization should feel confident in successfully handing off the reins to a new LinkedIn page administrator.
Section | Key Points |
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Introduction |
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Requirements |
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Step-by-Step Guide |
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Tips for Seamless Transition |
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If Current Admin Is Inaccessible |
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Managing Other Assets |
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Conclusion |
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