Quick Answer
Yes, it is possible to post a video and picture together in one LinkedIn post. LinkedIn allows users to include both images and videos in the same post. To do this, you need to create a new post, upload a video file, then add image files from your computer or LinkedIn media library. The video and images will display together in one post on your profile and in your connections’ feeds.
Including Both Video and Images in a LinkedIn Post
Here are step-by-step instructions for posting a video and picture together on LinkedIn:
- Go to LinkedIn and click “Post” at the top of your feed.
- In the post editor window, click the “Image & Video” tab.
- Click “Upload” and select a video file from your computer to upload.
- Once the video finishes uploading, click “Image” below the video preview.
- Upload image files from your computer or select images from your LinkedIn media library.
- Arrange and resize the video and images as desired.
- Add a descriptive post caption and hashtags or @mention any connections.
- Click “Post” to share the multimedia post on LinkedIn.
Both the video and image(s) will be visible in the published post. You can include up to 4 images along with a video in one LinkedIn post.
Video and Image Specifications
When posting video and images together on LinkedIn, keep these requirements in mind:
- Videos can be up to 10 minutes long and up to 5GB in size.
- Supported video formats include MP4, MOV, and AVI.
- Images must be JPG, PNG, or GIF format, up to 25MB each.
- The maximum dimensions for images are 5,760 x 5,760 pixels.
For optimal viewing, aim for videos in 720p or 1080p resolution. Landscape orientation works best for videos on LinkedIn. Make sure your images are high quality and relevant to the video content.
Tips for Engaging LinkedIn Posts with Video and Images
Here are some tips to create engaging, high-quality LinkedIn posts with video and images:
- Tailor the video style and length for LinkedIn’s professional audience – animated explainers, interviews, and short tutorial videos tend to perform well.
- Choose eye-catching thumbnails and preview images that will capture attention.
- Include captions that inspire viewers to watch the full video.
- Use relevant hashtags like #video #contentmarketing to extend reach.
- Post consistently – try weekly – to build a following.
- Use strong CTA language to encourage comments, likes, and shares.
- Analyze post insights to see what video types and topics resonate best with your audience.
Benefits of Posting Videos and Images on LinkedIn
Combining video and images in LinkedIn posts provides several benefits:
- Increased engagement – Videos boost engagement up to 3x more than plain text posts. Images also help grab attention.
- Visual storytelling – Videos and images allow you to tell a visual story and deliver messages memorably.
- Showcase products/services – Demos, explainer videos and product photos help promote offerings.
- Thought leadership – Videos position you as an expert and authoritative voice.
- Personality and brand building – Videos and images express your brand personality.
- Flexible content – Mix up your feed instead of text-only posts.
Leveraging both video and images together in LinkedIn posts maximizes the impact of your message.
Ideal Video + Image Post Examples
Here are some examples of high-quality LinkedIn posts that effectively combine video and images:
| Post Type | Description |
|---|---|
| Product or Service Demo | A 1-2 minute product video paired with graphics or product photos showcasing features/benefits. |
| Event Recap | A short highlight reel + photos capturing moments from the event. |
| Thought Leadership | An interview or explanatory video + promotional headshot reinforcing expertise. |
| Behind-the-Scenes | A “day in the life” video + photos of employees working to humanize a brand. |
| User-Generated Content | Customer testimonial video + images showing real product use cases. |
Testing different combinations of video and images will allow you to find the most effective multimedia posts for your audience and goals.
Conclusion
Posting both video and images together in one LinkedIn post is an excellent strategy to create engaging, memorable content for your professional network. The key is to provide value through useful visual content tailored to LinkedIn’s audience. With compelling video and relevant images combined in one seamless post, you can tell dynamic visual stories, strengthen your brand, and prompt more profile views, connection requests, shares, and engagement.