Quick Answer
Yes, you can add video to your LinkedIn profile. LinkedIn allows you to upload videos directly to your profile that will appear in the “Featured” section. The videos can be up to 10 minutes long and are a great way to showcase your skills, experience, and personality to connections and potential employers or clients.
How to Add Video to Your LinkedIn Profile
Adding video to your LinkedIn profile is easy to do by following these steps:
- Click on the “Me” icon at the top of your LinkedIn homepage and select “View profile.”
- Scroll down and click on the “Add profile section” dropdown.
- Select “Featured.”
- Click on the “+” icon to add new featured content.
- Select “Video” from the options.
- Upload your video file from your computer. LinkedIn supports common video formats like .MP4 and .MOV.
- Fill in details like the title, description, and applicable hashtags for the video.
- Click “Save.”
Once you save the video, it will now appear in the “Featured” section of your profile.
Video Guidelines
When adding video to your LinkedIn profile, keep in mind these guidelines:
- Videos can be up to 10 minutes long.
- Try to keep videos engaging and concise to maintain viewer attention.
- Consider how to brand the video, including aspects like your intro/outro, title screens, and logo.
- Ensure the video showcases your skills, experience, talents, or personality effectively.
- Use professional editing software to trim and polish videos before uploading.
- Check audio and visual quality to ensure high standards.
Following these best practices will help make an impact with your LinkedIn profile videos.
Video Ideas
Not sure what kinds of videos to share on your profile? Consider these popular options:
Video resume or portfolio
Create a brief video resume summarizing your skills, experience, education, and qualifications. Show, don’t just tell. Or, showcase work samples and accomplishments in a video portfolio reel.
Company or product overview
If you own a business, create a short explainer video to showcase what you do. Include your capabilities, offerings, and value proposition.
Employee testimonials
Interview and film happy employees as they share positive feedback about working for your company. This creates social proof.
Industry advice and tips
Position yourself as an industry thought leader by sharing insider advice, best practices, tips, and tricks related to your field.
Event recordings
If you speak at conferences or events, upload a video of your talk to provide value to your connections.
Behind-the-scenes footage
Give audiences an inside look by showcasing special moments like team bonding events, office tours, launches, etc.
| Video Type | Length | Overview |
|---|---|---|
| Video resume | 1-2 minutes | Summarize your professional experience and skills |
| Company overview | 2-3 minutes | Explain what your company does and its value |
| Employee testimonials | 30-60 seconds each | Showcase positive employee experiences |
| Industry tips | 3-5 minutes | Share advice and best practices for your field |
| Event recording | 5-10 minutes | Upload videos of you speaking at events |
| Behind-the-scenes | 1-3 minutes | Give an inside look at your company culture |
Benefits of Adding Video
Integrating video into your LinkedIn profile provides many benefits:
Shows off skills and personality
Video gives you a chance to demonstrate knowledge, technical abilities, communication skills, and personality in a more vivid way.
Enhances engagement
Video stands out in the LinkedIn feed, catches attention, and keeps visitors interested in your content for longer.
Increases shareability
Compelling video content tends to get shared more across social networks, expanding your reach.
Improves SEO
Video provides search engines with more crawlable content and signals to boost your profile’s rankings.
Allows customization
You have total control over the messaging and branding when creating your own videos.
Provides richer user experience
Video adds more dynamic multimedia to enhance the viewer experience on your profile.
Tips for Making Quality Videos
To maximize the impact of your LinkedIn profile videos, here are some tips:
Invest in proper equipment
Use an HD camera and high-quality microphone for best results. Consider lighting and backdrops too.
Script your videos
Write down talking points to keep content organized, concise, and error-free.
Be authentic
Viewers want to connect with the real you. Allow your passion and personality to shine through.
Engage your audience
Look directly into the camera, speak animatedly, and use storytelling elements.
Edit carefully
Tighten up footage, insert graphics/text, enhance audio, and polish the final package.
Check SEO factors
Include targeted keywords in titles, descriptions, captions, and other searchable fields.
Conclusion
Adding video to your LinkedIn profile is a highly effective way to showcase your abilities, credibility, and authentic self. Follow the tips in this guide to create engaging videos aligned with your personal brand and goals. Integrating multimedia makes your profile stand out while providing richer value. With LinkedIn’s large professional audience, video gives you an opportunity to grab attention in the crowded feed. So turn on that camera, hit record, and start leveraging the power of video content!
