LinkedIn allows you to enhance your profile and posts by embedding YouTube videos. Adding relevant videos can help showcase your skills, engage your network, and increase views of your content. Embedding videos is easy to do by following these step-by-step instructions.
Why Embed YouTube Videos on LinkedIn?
Here are some of the benefits of embedding YouTube videos into your LinkedIn profile and posts:
- Demonstrate your skills – Videos allow you to show off your expertise in action, such as recordings of you giving a presentation or providing a tutorial.
- Increase engagement – Posts with video tend to get more likes, comments, and shares than text-only posts.
- Improve storytelling – Videos help you tell your professional story in a more dynamic, attention-grabbing way.
- Boost credibility – Video gives viewers a better sense of who you are and builds trust.
- Get discovered – LinkedIn displays videos prominently, helping you get more profile views.
- Promote your business – You can share company videos to generate interest in your products/services.
Embedding relevant, high-quality videos provides many benefits for your personal brand and company on LinkedIn.
Step 1 – Get the Video URL on YouTube
First, you need to locate the unique video URL on YouTube for the specific video you want to embed. Here’s how:
- Go to YouTube and navigate to the video you want to embed.
- Click the ‘Share’ button below the video.
- From the share options, select ‘Embed’.
- This will display a box with the embed code and video URL.
- Copy the full video URL in the text box.
For example, the video URL may look like: https://www.youtube.com/watch?v=8cT_Ulmcrys
This URL is what you’ll need to paste into LinkedIn to embed your video.
Step 2 – Paste the YouTube URL on LinkedIn
Next, go to LinkedIn and paste the YouTube URL into your desired location – either in your profile edit mode or when creating a new post or article.
Here are the specific steps depending on where you want to embed the video:
To add to your profile:
- Go to your LinkedIn profile page.
- Click ‘Edit public profile & URL’ on your intro card.
- In edit mode, paste the full YouTube URL on its own line where you want the video to appear.
To add to an article or post:
- When creating a new post or article, paste the YouTube URL on its own separate line where you want the video to be placed.
- You can also add the video at the top to draw people in, or lower down as a supporting element.
That’s it! As soon as you paste in the valid video URL, LinkedIn will automatically embed the video into your profile or post.
Step 3 – Preview and Adjust Settings
Before publishing your new video content, preview how it looks and adjust settings as needed:
- Preview the video: Play the video preview to make sure it appears and functions as expected.
- Edit visual settings: Click the pencil icon to access video size settings. Choose a visual style that aligns with your goals.
- Edit visibility: For profile videos, pick who can view it – your connections, the public, or only you. For posts, choose a visibility setting like public or connections-only.
- Customize call-to-action: Select the CTA button text to match what you want viewers to do after watching, like “Learn More” or “Contact Me”.
Tweak any other preferences to ensure the video makes the right impression and has your ideal settings enabled.
Best Practices for Embedding YouTube Videos
To get the most impact from your embedded YouTube videos on LinkedIn, keep these best practices in mind:
- Choose relevant videos – Pick videos directly related to your target audience and content focus. Align your videos with your goals.
- Keep videos short – Videos less than 3 minutes long tend to get the highest engagement on LinkedIn.
- Use HD quality – Upload videos with high resolution and picture quality to showcase your brand professionally.
- Customize preview image – Set a custom image for the thumbnail to make it visually engaging.
- Include a strong call-to-action – Use the CTA button to drive the viewer response you want, like visiting your site.
- Insert captions – Add captions or transcripts to make videos more accessible and reach wider audiences.
- Analyze performance – Check LinkedIn video stats to see views, likes, comments, and click-through rate and optimize accordingly.
By following these tips, you can incorporate high-quality videos that captivate audiences and accomplish your LinkedIn marketing objectives.
Troubleshooting Embedded YouTube Videos
If your embedded video on LinkedIn isn’t appearing or working properly, try these troubleshooting tips:
- Confirm the video URL is correct – Double check you copied and pasted the right link from YouTube.
- Refresh the page – The video preview may need a page refresh to load properly.
- Check your internet connection – Videos may fail to load or play if you have a weak or unstable internet connection.
- Clear browser cookies/cache – Try clearing your browser data and reloading the page.
- Use a different browser – Some browsers may have issues displaying embedded videos.
- Check video privacy settings – Videos set to private on YouTube won’t embed publicly on LinkedIn.
- Contact LinkedIn support – If issues persist, reach out to LinkedIn’s customer service for troubleshooting help.
Going through this checklist can help resolve most technical problems with getting your YouTube video to appear correctly on LinkedIn.
FAQs
Here are answers to some frequently asked questions about embedding YouTube videos on LinkedIn:
What video formats can I embed?
LinkedIn supports embedding YouTube videos in the following formats: MP4, AVI, MOV, WMV, MPEGPS, FLV, and 3GPP.
Is there a limit on the number of videos I can embed?
You can embed an unlimited number of YouTube videos in your LinkedIn profile and posts. However, it’s best to embed videos selectively in the most relevant and high-value places.
Can I auto-play my embedded videos?
No, autoplay is disabled for embedded YouTube videos on LinkedIn. Viewers have to click the video to start playback.
Do I need to be on YouTube or LinkedIn Premium?
No premium account is needed. Anyone can embed free YouTube videos on a standard LinkedIn account.
Can I customize the size of my embedded video?
Yes, when you edit the video settings you can select from different size options for how the video appears: small, large, or full-width.
Will my video links remain if I delete the YouTube video?
No, if you remove the original video from YouTube, the embedded links on LinkedIn will no longer work.
Conclusion
Embedding YouTube videos in your LinkedIn profile and posts provides an excellent way to engage your professional network through dynamic multimedia content. By following the simple steps to paste a YouTube URL, set your preferences, and optimize based on best practices, you can incorporate videos that make a strong visual impact.
So be sure to take advantage of LinkedIn’s video embedding features to showcase your expertise, demonstrate products, tell richer stories, and boost your personal brand or company presence.