Posting a job on your business Facebook page can be a great way to reach qualified candidates. However, Facebook’s job posting options have changed over the years, so the process is not as straightforward as it once was. Here are some quick answers to common questions about posting jobs on Facebook business pages:
Can I post jobs directly to my business Page?
No, you can no longer post job listings directly to your business Page’s timeline. Facebook removed this feature in 2018.
So how do I post jobs on Facebook now?
You need to use Facebook Jobs Manager. This is a separate tool specifically for posting and managing job listings.
How do I access Facebook Jobs Manager?
Go to www.facebook.com/jobsmanager or go to your business Page and click “Publish Jobs” in the left menu. This will open the Jobs Manager.
Is Facebook Jobs Manager free to use?
Yes, Facebook Jobs Manager is free to use for all business Pages. There are no fees to post jobs.
What types of jobs can I post?
You can post full-time, part-time, contractor, and internship openings. Jobs must be based in the country your business is located in.
How long will my job posting stay live?
Listings will remain live for 30 days. After 30 days, they will expire but you can easily repost and renew them.
Where will my job listing appear?
Listings will appear in multiple places:
– Your business Page’s Jobs tab
– Facebook Jobs search results
– Job recommendations on users’ News Feeds
– Facebook Marketplace job listings
Creating a Facebook Jobs Manager Account
To start using Facebook Jobs Manager, you first need to create an account. Here are the steps:
1. Go to www.facebook.com/jobsmanager and click “Create Account”
2. Enter your name, work email, and create a password
3. Select your business Page from the dropdown menu
4. Agree to Facebook’s terms of service
5. Verify your email address by clicking the confirmation link sent to your inbox
Once you confirm your email, your Jobs Manager account will be activated. You can now begin posting openings!
Note: Only business Pages that are eligible can access Jobs Manager. Your Page needs to be set up as a business and be at least 30 days old.
Posting a Job Opening
Here is the process for posting a new job vacancy:
1. In Jobs Manager, click “Post Job”
2. Select if you want to post a single opening or multiple openings
3. Choose the job title, description, category, and location
4. Add any screening questions you want candidates to answer
5. Set the pay range, job type (full-time, etc), and application method
6. Establish the posting duration between 3-30 days
7. Review all details then hit “Submit” to publish the listing
Your job will now be visible on your Page’s Jobs tab and in other Facebook services.
Tips for Writing Effective Job Descriptions
To attract qualified applicants, write detailed, informative job descriptions. Here are some tips:
– Clearly explain the day-to-day responsibilities
– List any required skills, education, and experience
– Keep descriptions concise and readable with bullet points
– Include details like salary range, work schedule, benefits
– Use keywords job seekers would search for
– Close with a call-to-action for applicants
Managing Job Postings
In Jobs Manager, you have options to:
– Edit or delete active job listings
– Extend or renew expired job posts
– Disable or archive old listings
– View application numbers and status
– Message applicants
– Download applicant resumes
Be sure to check back regularly and manage your openings. Disable old posts so only current openings are visible.
Promoting Your Job Listings
Don’t just post and forget about it! Here are some ways to promote open positions:
– Share job posts on your Page and in relevant Facebook Groups
– Highlight openings in Page posts, stories, and ads
– Message potential candidates about positions
– Advertise on Facebook to target qualified applicants
– Post on LinkedIn, Twitter, and other channels
– Put “We’re Hiring” banners on your website
Driving traffic to your listings will increase applications.
Screening and Hiring Candidates
Once you start receiving applications through Facebook Jobs Manager, you can screen candidates and make hires.
Tips for screening applicants:
– Carefully review resumes and profiles
– Use screening questions to filter applicants
– Phone or video interview promising candidates
– Check references to verify qualifications
– Test skills/abilities with practical assignments
– Watch for red flags like gaps in work history
To hire the right person:
– Interviews multiple finalists before deciding
– Have them meet other team members
– Evaluate culture fit along with qualifications
– Discuss job details and expectations
– Make an offer contingent on background check
– Onboard slowly with training and support
Hiring through Facebook Jobs Manager allows you to easily post openings, screen and interview candidates, and make skilled additions to your team!
Measuring Results
You can analyze your Facebook job postings to improve results over time. In Jobs Manager, go to “Insights” to view:
– Total applications received
– Applicants by city, country, age, and gender
– Application sources (Marketplace, Page, etc)
– Job views and shares
– Click-through rate from different services
Table of Sample Facebook Jobs Insights
| Metric | Last 30 Days |
|---|---|
| Job Post Views | 1,205 |
| Applicants from Facebook Page | 384 |
| Applicants from Marketplace | 217 |
| Total Applications | 630 |
| Share Rate | 4.5% |
Monitor which jobs and sources perform best. Try posting at different times of day or with optimized wording to improve results.
Conclusion
Facebook Jobs Manager provides a free and effective way for business Pages to post openings, receive applications, screen candidates, and make hires. Take advantage of Facebook’s huge user base and wide reach. With a optimized job listings and promotion, you can connect with your perfect new employees.
Just be sure to:
– Set up a Jobs Manager account
– Craft compelling job descriptions
– Manage and renew active posts
– Promote listings across Facebook
– Carefully screen applicants
– Analyze and improve performance
Facebook job postings should be part of your business’s overall recruitment strategy. Combine it with job sites, employee referrals, and other hiring channels.
If you have any other questions about posting jobs on Facebook, visit their Help Center for detailed guides and support.