Sharing a promotion or job update on LinkedIn is a great way to expand your professional network and get the word out about new career developments. However, sharing news about an internal promotion or job change within your current company requires a bit more finesse than announcing a brand new job. Here are some tips on how to share your exciting news professionally and effectively.
Keep The Tone Positive Yet Humble
When sharing an internal promotion, you’ll want to keep the tone upbeat yet humble. Avoid coming across as bragging or arrogant about your achievement. Express enthusiasm and gratitude for the opportunity, while being mindful that not everyone may have gotten the promotion or job change they were hoping for. A simple, gracious post focused on your excitement and thankfulness will go over better than an ostentatious announcement.
Focus On Your Goals And Plans
Rather than emphasizing the promotion itself, shift the focus to how this role aligns with your skills, values and career aspirations. Share your future plans and goals in the new position. How will this opportunity allow you to develop professionally? What skills are you looking to build? Outline how your goals make this promotion a logical next step.
Tag Colleagues And Managers
Tagging colleagues and managers in your promotion post expands visibility. Tag your boss, mentors, or others at your company who have helped you reach this point in your career. This shows appreciation for their support. Just be sure those you tag are comfortable being called out. Ask their permission first if you aren’t sure.
Announce It As An ‘Update’
Rather than explicitly stating you got a promotion in the caption, list it more subtly as a job update. For example, “I’m excited to share this update:” and then go into details in the post itself. This softer approach comes across more modest than an overt “I got a promotion!” announcement.
Share Photos And Links
Images and links help make career updates more dynamic. Post photos of you and colleagues at work events or team building activities. Link to a company press release about your promotion. Include shots of your work space or future projects you’ll be tackling in the new role. Visuals make the post more lively and engaging. Just be sure you have permission to share any internal company photos.
Express Gratitude
Thank colleagues, managers, mentors and family members who have helped you reach this point. Recognize the network of people who have guided and supported you throughout your career journey. A promotion is never just an individual achievement – many have poured into you along the way. Show humility and gratitude by acknowledging them.
Sample Promotion Post
Here is a sample LinkedIn post sharing a promotion update while following the tips above:
[Photo of me at my desk]
I’m thrilled to share the news that I’ve been promoted to Senior Marketing Manager at [Company Name]! Over the past two years I’ve absolutely loved being part of the marketing team. I’m so grateful for the mentorship of @John Doe and @Jane Doe, and for the support of the entire #marketing crew.
In this new role, I’m looking forward to leading strategic marketing initiatives, managing our social campaigns, and developing our junior team members. My goal is to deliver innovative marketing solutions to drive brand growth in new markets. Onward and upward!
Special thanks to my family and friends who have been my biggest cheerleaders. I couldn’t have reached this milestone without your encouragement. I’m excited to continue pursuing my passion and developing my skills!
Post at the Right Time
Timing your promotion post thoughtfully is also important:
Timeframe | Reasons |
---|---|
Within 1-2 Days | Share the update when excitement is fresh but information has been disseminated internally first |
During Office Hours | Avoid posting late at night or on weekends |
On a Weekday | Midweek timing allows colleagues time to see and interact with the post |
The last thing you want is for fellow colleagues to learn about your promotion externally first. Nor do you want the news getting buried over the weekend. A Tuesday or Wednesday post during regular business hours hits the sweet spot.
Craft Your Headline Carefully
The wording of the headline on your promotion post matters. Avoid overt phrases like “I got a promotion!” or “Just leveled up!”. Instead go for subtle headlines like:
- “A new role and adventure”
- “Exciting news to share!”
- “Career update”
- “Grateful for new opportunities”
This allows you to stay humble and focused in the caption on goals and plans rather than the promotion itself. The headline hints at an update without overstating it upfront.
Follow Up With Key Connections
In addition to your main promotion post, follow up privately with key connections to share the news. Send personal messages or emails to:
- Mentors who have helped you achieve this goal
- Former colleagues and classmates who will be excited for you
- Your wider network who may hear the announcement secondhand
These direct communications convey you value their support and want to share with them personally. This strengthens relationships with your broader connections.
Avoid Over-Posting
While an internal promotion is significant, avoid blowing up LinkedIn with constant updates. Share your initial post, then move on. Follow up with personal messages to key connections, but don’t flood everyone’s feeds with your news. This comes across as self-absorbed rather than gracious.
Engage With Reactions And Comments
Check back on your promotion post to engage with others’ reactions and comments:
- Thank anyone who congratulates you or shares a positive reaction
- Respond when colleagues and contacts leave thoughtful comments or questions
- Reply if people ask for more details or next steps on your plans
Remaining active in the conversation around your update post keeps the positive momentum going. Don’t just post and abandon it – engage with your network’s response.
Pay It Forward
After sharing your internal promotion, look for opportunities to pay the sharing forward. When others post career updates, congratulate them, offer encouragement, or recommend helpful resources the way others did for you. What goes around comes around on LinkedIn.
Next Steps
A promotion within your current company is an exciting milestone. Share the news professionally with these tips:
- Craft a humble, grateful tone focused on goals and plans rather than bragging
- Strategically time posts during the work week to maximize exposure
- Personally follow up with key mentors and supporters
- Engage with comments and reactions
- Pay the sharing forward
With a thoughtful, genuine approach, you can build positive buzz both internally and externally about your new promotion and expanded responsibilities.
Conclusion
Sharing a job promotion on LinkedIn comes with additional nuances versus announcing a brand new role, since it involves internal job changes. Following these best practices will allow you to share your professional progress in a sincere, relatable way. Keep the tone celebratory yet humble, spotlight your future goals, thank those who helped you get there, and engage with your network’s support and reactions. A promotion is a career high point worth sharing on LinkedIn – just do so authentically and strategically to maximize positive responses.