Sales Navigator is LinkedIn’s premium sales tool that provides sales professionals access to additional information and insights about prospects beyond what is available with a free LinkedIn account. Sales Navigator is designed to help sales reps find the right prospects, build relationships faster, and close more deals.
LinkedIn Premium is LinkedIn’s paid subscription service that provides users with additional features not available to free members. This includes seeing who has viewed your profile, unlimited InMail messages, expanded search results, and other benefits.
The Difference Between LinkedIn Premium and Sales Navigator
While both LinkedIn Premium and Sales Navigator provide upgraded capabilities beyond the free LinkedIn experience, they serve different purposes:
- LinkedIn Premium is focused on enhancing individual users’ LinkedIn experience and presence.
- Sales Navigator is specifically designed for sales professionals to improve sales prospecting and outreach.
LinkedIn Premium gives individual users access to features like:
- Seeing who has viewed your profile
- Reading unlimited articles on LinkedIn
- Sending unlimited InMail messages
- Seeing expanded profiles of colleagues and prospects
- Premium Badge to highlight your professional brand
Whereas Sales Navigator provides sales-specific features such as:
- Seeing expanded profiles of prospects
- Advanced search filters and alerts for sales prospecting
- Lead and account recommendations
- TeamLink collaboration tools
- Integration with Salesforce and other CRMs
Is Sales Navigator Free with LinkedIn Premium?
No, Sales Navigator does not come free with a LinkedIn Premium subscription. They are two separate paid products.
If you subscribe to LinkedIn Premium, you will not automatically get access to Sales Navigator. And if you subscribe to Sales Navigator, you will not automatically get LinkedIn Premium features.
Some key points:
- LinkedIn Premium and Sales Navigator are completely separate paid subscriptions.
- Subscribing to one does not include or unlock the other.
- You have to pay for both Premium and Sales Navigator if you want access to both.
- They are complementary tools but are purchased and function independently.
Sales Navigator Pricing
Here is an overview of LinkedIn Sales Navigator pricing:
| Plan | Price Per Month | Best For | Key Features |
|---|---|---|---|
| Professional | $64.99 | Individual sales reps | Lead recommendations, saved leads, InMail, profile alerts |
| Team | $79.99 per user | Sales teams | Everything in Professional plus TeamLink, Cadence, notes and lists |
| Enterprise | Custom quote | Large sales organizations | Everything in Team plus admin tools, coaching, training |
As shown, Sales Navigator plans range from $64.99 per month for individual sales reps up to custom quotes for large enterprises. Volume discounts are available if purchasing multiple seats.
Professional Plan
The Sales Navigator Professional plan is optimized for individual sales representatives. Priced at $64.99/month, key features of this plan include:
- See profiles of prospects who have viewed you
- Lead recommendations automatically suggested to you
- Save leads in customized lists
- Send 30 InMail messages per month
- Set alerts to notify you of profile changes
This plan gives individual sales reps the core tools they need for effective LinkedIn sales prospecting and outreach. It’s priced right for reps who will use Sales Navigator independently.
Team Plan
The Sales Navigator Team plan adds collaboration tools for sales teams priced at $79.99 per user per month. Features include:
- TeamLink to share prospects, accounts, and notes
- Cadence allows sequences of InMail messages
- Track prospecting in shared lists
- Share notes and saved leads
- Sales prospecting analytics and alerts
This plan has all the features sales teams need to work together and coordinate via LinkedIn. The Team plan is ideal for B2B sales teams prospecting on LinkedIn as a group.
Enterprise Plan
The Sales Navigator Enterprise plan is a customized solution for large sales organizations. Pricing is quoted based on each company’s needs. Features can include:
- All features in the Team plan
- Administrator tools
- Coaching and training programs
- Sales acceleration services
- Custom integrations
- Premium support and adoption services
Large companies can get a Sales Navigator deployment customized to their sales process and integrated with their CRM and other systems. Enterprise packages are also highly customizable.
LinkedIn Premium Pricing
Here is an overview of the pricing for LinkedIn Premium subscriptions:
| Plan | Price Per Month | Best For | Key Features |
|---|---|---|---|
| Premium Career | $29.99 | Job seekers | See who’s viewed your profile, highlighted profile, InMail |
| Premium Business | $49.99 | Sales & networking | Unlimited profile views, expanded network, business profiles |
| Premium Hiring | $99.95 | Recruiters & HR | InMail, candidate insights, talent pool organizer |
| Premium Sales | $79.99 | Key account managers | Lead recommendations, saved leads, InMail, profile alerts |
LinkedIn Premium pricing starts at $29.99 per month for the Premium Career package up to $99.95 per month for Premium Hiring. There are options tailored for job searching, sales, and recruiting/HR.
Premium Career
Premium Career is LinkedIn’s basic premium upgrade focused on helping individuals stand out while job searching. Key features include:
- See who’s viewed your profile
- Profile badge to highlight your brand
- Unlimited profile highlights
- InMail messages to recruiters
- Advanced profile search
For $29.99/month, job seekers can unlock Premium Career to access tools that will help them find new opportunities and get noticed by recruiters.
Premium Business
Premium Business provides sales professionals and networkers with features like:
- Expanded profile views of colleagues and prospects
- See unlimited member profiles
- Create business/company pages
- Advanced search filters
- Premium badge to highlight your brand
For $49.99/month, Premium Business gives salespeople and networkers premium capabilities to build relationships and grow their business on LinkedIn.
Premium Hiring
Premium Hiring has advanced recruiting features like:
- InMail messages to contact candidates
- Talent pool organizer
- Candidate insights
- Unlimited profile views
- Interview prep questions
For $99.95/month, recruiters and HR professionals can use Premium Hiring to more effectively source, connect with and evaluate talent on LinkedIn.
Premium Sales vs Sales Navigator
LinkedIn Premium Sales and Sales Navigator share some overlapping features, but there are key differences:
| Feature | Premium Sales | Sales Navigator |
|---|---|---|
| Lead recommendations | Yes | Yes – more advanced |
| InMail messages | 30 per month | 30-100 per month based on plan |
| Save Leads | No | Yes – with notes |
| Advanced search | Yes | Yes – sales focused filters |
| Sales team collaboration | No | Yes – TeamLink |
| Cadence sales sequences | No | Yes |
While Premium Sales does offer some sales features, Sales Navigator provides more robust sales-focused capabilities for prospecting, analytics, saving leads, and team collaboration.
Conclusion
In summary, Sales Navigator does not come free with a LinkedIn Premium subscription. They are completely separate paid products.
Sales Navigator is LinkedIn’s premium sales tool starting at $64.99/month. LinkedIn Premium provides individual users with premium features starting at $29.99/month.
While Premium Sales and Sales Navigator have some overlapping capabilities, Sales Navigator has more sales-focused features for prospecting, tracking leads, analytics, and team collaboration. Sales teams should consider investing in Sales Navigator over Premium for a true sales tool.
To access the full benefits of both products, they would need to be purchased separately. But for most sales professionals, Sales Navigator will provide the sales capabilities they need on LinkedIn without requiring Premium as well.
