LinkedIn is the world’s largest professional network with over 850 million members worldwide. As a professional social media platform, LinkedIn allows users to create profiles, connect with other professionals, find jobs, network, join groups, learn new skills and more. With so many features and customization options, it’s important for users to understand the various account preferences and settings available to optimize their LinkedIn experience.
Account
The Account section of LinkedIn preferences allows users to manage their basic profile information, settings and visibility. Here are some of the key options:
Profile
- Name – Add/edit your first, last and maiden names
- Photo – Upload a professional photo for your profile
- Cover photo – Add a header banner photo to your profile
- Contact info – Include details like your email, phone, address, Twitter, weblinks
- About – Share your background, experiences and interests
- Featured – Highlight specific content at the top of your profile
Preferences
- Email frequency – Manage how often you receive email updates from LinkedIn
- Partner promotions – Opt into promotional emails from LinkedIn partners
- Reminders – Enable/disable reminders about your network and profile
- Language – Set your preferred interface language
- Payments – Update your payment information for paid products
Visibility
- Profile viewing options – Choose who can see your LinkedIn profile
- Sharing profile edits – Select who receives notifications when you update your profile
- Showing videos and images – Choose whether to show rich media in your profile
- Viewers of this profile also viewed – Toggle the sidebar that shows who else has viewed your profile
- Company pages – Control which company pages others see you’ve visited
Communications
The Communications settings allow you to manage messages, notifications, invites and other ways LinkedIn contacts you and facilitates engagement.
Messages
- InMail – Toggle whether you can receive premium InMail messages
- Conversation invites – Accept/ignore invites to have 1:1 conversations
- Interested In opportunities – Opt into messages about new job listings
- Messages visibility – Choose who can see you’ve read their messages
Notifications
- Email notifications – Select notifications sent to your email
- Push notifications – Manage mobile alerts about LinkedIn activity
- Notifications frequency – Set how often you receive notifications
- Messages – Enable/disable messaging alerts and previews
Invitations
- Receiving invitations – Accept/ignore connection requests
- One-click settings – Streamline how you manage incoming invites
Groups, Companies & Applications
This section controls your activity within the many LinkedIn communities and apps.
Groups
- Group updates emails – Manage email frequency from your groups
- Group suggestions – Toggle recommendations for new groups to join
- Leaving groups – Select if you want to see notices when you leave groups
Companies
- Following companies – View the companies you currently follow
- Company suggestions – Enable/disable recommendations to follow new companies
- Leaving companies – Choose whether to be notified when you unfollow a company
Applications
- Installed apps – View third-party apps you’ve authorized on LinkedIn
- App suggestions – Allow/block app recommendations from LinkedIn
- API access – Manage which apps can access your LinkedIn data
Advertising
The Advertising preferences let you control the ads you see on and off LinkedIn.
Ad targeting
- Demographics – Share age, gender and other details to get more relevant ads
- Interest categories – Pick topics like industry, employers and schools to further customize ads
- Your info – Allow LinkedIn to use your profile data to target ads
Ad conversions
- Conversion tracking – Let LinkedIn know when you take action on an ad
- Offline conversion import – Share conversion activity from offline purchases
Your LinkedIn ads
- Interest-based ads – Toggle whether you want personalized ads inside LinkedIn
- Third party ads – Allow advertisers to show you ads based on your LinkedIn ad profile
Privacy & Settings
The Privacy & Settings section includes important account controls for data, visibility and security.
Data privacy
- Data sources – Review info LinkedIn receives about you from third-parties
- Advertisers – View advertisers who have added you to their contact list for ads
- How LinkedIn uses your data – Learn more about LinkedIn’s data practices
How others see your LinkedIn activity
- Profile viewing options – Manage who can see your profile views and searches
- Sharing profile edits – Select who is notified when you update your profile
- Activity broadcasts – Choose who sees your comments, likes and shares
Account security
- Login alerts – Enable alerts when your account has an unusual login
- Trusted contacts – Designate accounts that can help with suspicious activity
- Removing LinkedIn from logins – Disconnect LinkedIn from any outside logins
Closing account
- Deactivating account – Temporarily hide your profile and data
- Deleting account – Permanently delete your LinkedIn account and all data
Jobs
The Jobs settings allow you to control job recommendations and visibility.
Job recommendations
- Career interests – Share your preferences to get better job suggestions
- Recommendations – Enable/disable job recommendations from LinkedIn
- Recommendation frequency – Set how often you get job recommendations
Job seeking status
- Status visibility – Choose who can see that you are open to new opportunities
- Recruiters – Select which recruiters can see your seeking status and profile
Career Profile
- Customize visibility – Manage who can see sections like skills, accomplishments
- Work experience – Control visibility of your work history
- Education – Manage access to your educational background
Services
The Services section includes settings for paid LinkedIn products.
Premium Career
- Profile visibility – Manage which recruiters and hiring managers can see your full profile with a paid subscription
- InMail messages – Set how many InMails you can send each month with a premium account
- Job applications – Apply to jobs only visible to premium subscribers
Other subscriptions
- Manage subscriptions – View and update any other paid LinkedIn products like Learning courses or newsletters
Order history
- Premium account history – Review past premium subscription purchases
- Invoices – Access receipts and invoices for paid LinkedIn products
Partner Integrations
The Partner Integrations preferences allow you to manage connections with third-party apps and services.
Connections
- Connected apps – View list of authorized third-party apps
- Reconnecting apps – Decide permissions if you reconnect a disconnected app
Partner Program Compliance
- Partner program participation – Learn about LinkedIn’s guidelines for integrated apps
Talent Solutions
For recruiter accounts, the Talent Solutions section includes specific settings for hiring tools.
Recruiter account status
- User status – Indicates if you have an active recruiter account
- Account type – Shows which recruiter tools you have access to
- Tools availability – Lists recruiting products available in your region
Preferences
- Contact preferences – Manage how employers engage with your profile
- Job insights – Control profile visibility and recommendations
Payments
- Billing details – Update payment info for recruiter products and subscriptions
- Billing history – View past recruiter account invoices and charges
ProFinder
ProFinder settings enable freelancers and contractors to control their preferences for the LinkedIn freelance marketplace.
Proposals
- Custom proposals – Create saved proposal templates to use in bids
- Proposal pricing – Set your hourly rates for different types of projects
- Visibility options – Manage which clients can view your hourly rates
Availability
- Settings – Choose whether you are open to new projects or not
- Calendar – Update your availability by date
Notifications
- Emails – Manage proposal request and message notifications
- Push – Enable/disable mobile push notifications
Creator
For LinkedIn Creator accounts, these settings allow you to control monetization options.
Monetization
- Earnings – Review your Creator account payout information
- Tips – Manage account and privacy settings for receiving tips
- Super Follows – Set price tiers for exclusive subscriber content
Tax information
- Tax profile – Provide tax details to receive earnings payouts
- Tax documents – Access tax forms associated with your Creator account
Settings
- Creator mode – Enable/disable Creator account features
- Monetization – Choose whether monetization is enabled
- Payout details – Provide information to get paid for earnings
Products and Services
For LinkedIn Sales Navigator accounts, these preferences allow sales professionals to manage their advanced sales tools.
Sales Tools
- Leads and accounts – Prioritize target leads and accounts
- Lead recommendations – Get suggestions for high potential leads
- Saved leads – Organize and track your key prospects
Team Link
- Team accounts – View colleagues who are part of your Team Link group
- Team data – Decide what profile data to share with your team
Advanced insights
- Lead insights – Unlock in-depth analytics on prospects
- Account insights – Get intelligence on target customer accounts
- Contact insights – See full history and changes to a contact’s profile
Integrations
- Connected apps – Manage third-party app integrations with Sales Navigator
- Partner programs – Learn about LinkedIn’s guidelines for partners
Conclusion
With so many options and configurations, it’s important for LinkedIn members to explore the various account preferences and settings to truly optimize their experience. Personalizing notifications, privacy controls, ad targeting and more can help you shape LinkedIn for your unique needs and preferences as a professional. Whether you want to manage profile visibility, group notifications, job recommendations or integrated apps, LinkedIn’s robust preference center gives you granular control over your account.