As a valuable tool for sales professionals, LinkedIn Sales Navigator helps users identify new sales leads, get contact information for prospects, and build relationships. With customized lead recommendations, automated alerts, advanced search filters, and more, Sales Navigator makes it easier to connect with your ideal customers. But to take advantage of these features, you first need to know where to find Sales Navigator in the LinkedIn mobile app.
Accessing Sales Navigator on the LinkedIn Mobile App
The LinkedIn mobile app has a more streamlined interface than the desktop version, so some features are located in different places. Here are the steps to find and open Sales Navigator on the LinkedIn iOS or Android app:
- Open the LinkedIn app on your mobile device.
- Tap the “My Network” icon at the bottom – this looks like a little figure with three heads and shoulders.
- On the My Network tab, scroll down and tap “Sales Navigator” under the Services section.
Sales Navigator should open within the LinkedIn app. If you don’t see it here, you may need to subscribe to Sales Navigator through the LinkedIn website first.
Key Features of Sales Navigator on Mobile
Once you’ve accessed Sales Navigator, here are some of the key features available on the LinkedIn mobile app:
- Lead Recommendations – Get recommendations for new leads to contact based on your saved leads and searches.
- Recent Searches – Quickly rerun recent Lead and Account searches.
- Notifications – Get notifications when prospects meet your saved search criteria.
- Lead Profiles – View profiles and contact info for saved leads.
- Search – Search for leads, accounts, and connections.
- Lists – Access your lists of saved leads, accounts, and prospects.
While the mobile app doesn’t include all Sales Navigator functionality, it provides convenient access to some of the key tools for finding and connecting with prospects on-the-go.
Tips for Using Sales Navigator on Mobile
Here are some tips to get the most out of Sales Navigator when using the LinkedIn mobile app:
- Set up Lead Recommendations and Notifications so hot prospects come to you automatically.
- Save important Leads and Accounts for quick access later.
- Use search filters like Industry, Company Size, Location, and Seniority to fine-tune results.
- Export lead contact info into your CRM or to share with colleagues.
- Personalize outreach using insights from Lead Profiles.
- Turn on notifications so you never miss an important lead update.
While you don’t have access to some more advanced Sales Navigator features on mobile, take advantage of lead recommendations, customizable alerts, and on-the-go search to drive sales from anywhere.
Comparing Sales Navigator on Mobile vs. Desktop
If you want to use Sales Navigator’s full suite of features, the desktop platform is still the way to go. Here are some key differences between Sales Navigator on mobile vs. desktop:
Sales Navigator on Mobile | Sales Navigator on Desktop |
---|---|
Streamlined interface and features | Full suite of tools and analytics |
Focus on lead search and outreach | In-depth sales analytics and reporting |
Lead recommendations | Customizable prospecting workflows |
Basic lead profiles | Expanded lead and account profiles |
Limited integrations | CRM integrations |
Mobile notifications | Email notifications and reminders |
As this comparison shows, the desktop Sales Navigator should be your main workspace, while the mobile app excels as an on-the-go supplement for outreach. Key tasks like configuring workflows, analyzing metrics, integrating with your CRM, and building detailed profiles are still best handled on the desktop platform.
Getting Started With Sales Navigator
If you’re new to LinkedIn Sales Navigator, here are some recommendations to get up and running quickly:
- Sign up for a free 30-day trial to test it out.
- Check out LinkedIn’s Sales Navigator training resources.
- Import your existing lead and account lists to instantly populate your database.
- Set up email and in-app notifications so you never miss a lead update.
- Install the Sales Navigator Chrome Extension for quick access.
- Follow the recommended workflow for lead prioritization.
- Measure your progress with conversion tracking and analytics.
Within Sales Navigator, focus first on building up your lead lists through search alerts and company imports. Then configure your workflow to prioritize hottest leads and automate reminders. Integrate with your CRM to seamlessly hand off leads to your sales team. With this solid foundation in place, you’ll be well positioned to maximize success with Sales Navigator.
Sales Navigator Plans and Pricing
LinkedIn offers four paid Sales Navigator subscription plans for businesses:
- Professional – $64.99/month billed annually
- Team – $79.99/month billed annually
- Business – $99.99/month billed annually
- Enterprise – Custom pricing
Higher tiers provide additional features like more search filters, InMail credits, team collaboration tools, and custom analytics and integrations. All paid plans include a 30-day free trial.
Key differences in Sales Navigator plans:
Plan | # of Users | InMail Credits | Lead Recommendations |
---|---|---|---|
Professional | 1 | 15/month | ✓ |
Team | 5 | 15/user/month | ✓ |
Business | 10 | 30/user/month | ✓ |
Enterprise | Unlimited | Custom | ✓ |
Sales teams should look at the Team or Business plans, while individual salespeople and small businesses can get a full feature set with Professional. Scale up or down as your needs change.
Conclusion
LinkedIn Sales Navigator provides a powerful suite of tools for identifying prospects and driving sales – but you need to know where to find it within LinkedIn’s mobile app. Look for the Sales Navigator access point under “My Network” after upgrading on the desktop site. The mobile capabilities focus on timely lead recommendations and outreach, while the desktop platform offers more robust analytics, workflows, and integrations. With the right Sales Navigator plan and effective setup for your sales processes, you can transform the way you develop pipelines and nurture leads on LinkedIn.